Peel makes data easy for customer-obsessed teams

Peel helps companies close the gap between their early stages and $50M, or for some, all the way to $300M in GMV. Built for brands who need to galvanize their customer base by delivering a more personalized DTC experience.
DTC e-commerce founders and marketers deep in discussion during an event
Empowering leading brands to win repeat purchases

Your customer journey can’t be one-size-fits-all

You've found your edge, let’s expand on it
The days of mass eblasts and boilerplate content on your product pages are a thing of the past.

Brands that are winning the most repeat purchases and driving LTV growth are those who run things differently while personalizing the customer journey.
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All the unique ways you run your business

We built a software that understands that your success is in the details
Product images of the brands Bite and Porter Road
  1. Subscriptions with unique first orders
  2. Multiple stores, currencies and brands
  3. Buy now, pay later or return some!
  4. Off-season seasonality?
  5. Bundles with weekly changes
  6. Perishables coming on and off the racks
  7. Strong hero product and sophomore tests
  8. Emotional churn reasons
  1. Thousands of SKUs from dozens of vendors
  2. Life-changing but highly-regulated
  3. Steep education curve but enlightening
  4. Celebrity-driven, not just endorsed
  5. Samples, swatches, free orders & other multi-step flows
  6. Established public company starting in DTC
  7. DTC-native breaking in retail
  8. Inventory trapped in the global supply-chain
A lifestyle image of Gordon Ramsay using Porter Road products
Simple, Accurate & Reliable

Insights ready for when you need them the most.

We work with non-technical individuals wearing many hats. Our mission is to help the most innovative non-technical teams through automated insights.
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Keeps your headcount lean

Made for marketers & retention specialists - you don’t have to be a data expert.
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Built for DTC brands

Crafted with years of experience & feedback from thousands of DTC brands.
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Improves repurchase rate

Wins more repeat purchases & increases loyalty.
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Converts more subscribers

Provides a deeper understanding of one-time purchaser to subscriber behavior.
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Infinitely customizable

Lets you create any report you need, starting with templates created by industry experts.
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Saves time

Discover insights, create Audiences, & build dashboards in minutes.
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Increases LTV

More high value purchases from customer segments.
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Finds growth opportunities

Accessible analysis that delivers what you’re looking for and more.
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case studies

Our customer stories

Learn how leading brands successfully leverage their data for growth
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Case Study

The Vita Coco Company Validates Product Regionality with Audiences by Peel

The Vita Coco Company Validates Product Regionality with Audiences by Peel
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Case Study

Prima Gets More Accurate Measurement of Influencer and Discount Campaigns with Peel

Prima Gets More Accurate Measurement of Influencer and Discount Campaigns with Peel
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Case Study

Black Buffalo Streamlines Month-End Cohort Analysis with Peel

Black Buffalo Streamlines Month-End Cohort Analysis with Peel
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Case Study

Maude Leans into Custom Product Analytics with Peel's Market Basket Analysis

Peel creates custom filters for Maude's Market Basket Analysis
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Case Study

Oats Overnight Drives Major Growth Using Peel’s Detailed Product Data

Oats Overnight Flavors, Pack Sizes, Product Types Analyzed in the most detailed way with Peel’s Suite of Cohort Analysis & Subscription Metrics
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Case Study

Bodily Utilizes Customer Purchasing Data for Strategic Initiatives

Bodily Utilizes Customer Purchasing Data for Strategic Initiatives
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Case Study

Once Upon a Farm uses Peel to unlock key subscriber behavior data

Peel helped Once Upon a Farm unlock critical customer behavior insights in their subscriber and subscription data.
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Case Study

Stix raises their recent round of funding using Peel reports & data

Peel has helped Stix retain more subscribers and save the team 10+ hours a week. Stix also successfully used Peel’s reports to close their latest round of funding.
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Case Study

Porter Road saves 4+ hours each week with automated analysis

Porter Road is a omnichannel whole animal butcher changing the broken food system, by working directly with farmers to offer exceptional, sustainably raised meat direct to consumer. 
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Case Study

How Peel Helps MuteSix Dive Into Data to Drive Success for Brands

Understanding the numbers behind your business is crucial if you want to improve sales, build loyalty, and boost engagement—your growth depends on it.
Peel - active subscription graph
Case Study

Uprising Food is 3x smarter with access to growth-inspired metrics

Uprising Food has cracked the code on healthy food. They deliver delicious, clean food right to customers’ doorsteps in a bid to fix the food system.
Case Study

The Vita Coco Company Validates Product Regionality with Audiences by Peel

The Vita Coco Company Validates Product Regionality with Audiences by Peel
Case Study

Prima Gets More Accurate Measurement of Influencer and Discount Campaigns with Peel

Prima Gets More Accurate Measurement of Influencer and Discount Campaigns with Peel
Case Study

Black Buffalo Streamlines Month-End Cohort Analysis with Peel

Black Buffalo Streamlines Month-End Cohort Analysis with Peel
Case Study

Maude Leans into Custom Product Analytics with Peel's Market Basket Analysis

Peel creates custom filters for Maude's Market Basket Analysis
Case Study

Oats Overnight Drives Major Growth Using Peel’s Detailed Product Data

Oats Overnight Flavors, Pack Sizes, Product Types Analyzed in the most detailed way with Peel’s Suite of Cohort Analysis & Subscription Metrics
Case Study

Bodily Utilizes Customer Purchasing Data for Strategic Initiatives

Bodily Utilizes Customer Purchasing Data for Strategic Initiatives
Case Study

Once Upon a Farm uses Peel to unlock key subscriber behavior data

Peel helped Once Upon a Farm unlock critical customer behavior insights in their subscriber and subscription data.
Case Study

Stix raises their recent round of funding using Peel reports & data

Peel has helped Stix retain more subscribers and save the team 10+ hours a week. Stix also successfully used Peel’s reports to close their latest round of funding.
Case Study

Porter Road saves 4+ hours each week with automated analysis

Porter Road is a omnichannel whole animal butcher changing the broken food system, by working directly with farmers to offer exceptional, sustainably raised meat direct to consumer. 
Case Study

How Peel Helps MuteSix Dive Into Data to Drive Success for Brands

Understanding the numbers behind your business is crucial if you want to improve sales, build loyalty, and boost engagement—your growth depends on it.
Case Study

Uprising Food is 3x smarter with access to growth-inspired metrics

Uprising Food has cracked the code on healthy food. They deliver delicious, clean food right to customers’ doorsteps in a bid to fix the food system.