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How to guide

Learn how to use your RFM data for personalized email campaigns. Dive into data-driven strategies that can boost conversions and 10x your email marketing ROI.
How-to Guide

Tailored to Convert: The Detailed Guide to Sending Better Emails With RFM Analysis

Amrutha Varshini
October 1, 2024
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Discover how RFM Analysis can transform your ad strategy. Learn to leverage customer data for targeted, high-performing campaigns.
How-to Guide

RFM to ROI: How to Use RFM Analysis to Transform Your Ad Performance

Amrutha Varshini
October 1, 2024
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Peel's QuickStart Guide gets you set up with the ecommerce analytics you need to grow your D2C business.
How-to Guide

QuickStart Guide: Getting Started in Peel

Amrutha Varshini
August 30, 2023
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You can get your Amazon Seller Central data in 3 main ways: the Amazon Seller Dashboard, exported data reports, and the Amazon Selling Partner API.
How-to Guide

How to Get Your Amazon Seller Central Data

Amrutha Varshini
July 3, 2023
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Ecommerce analytics help DTC brands grow by unlocking who their customers are, when they make purchases, and what drives high lifetime value.
How-to Guide

Ecommerce Analytics Guide

Amrutha Varshini
January 13, 2023
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Cohort analysis is a type of behavioral analytics that groups people based on common characteristics prior to analysis; this guide teaches you everything you need to leverage cohort data for your ecommerce site.
How-to Guide

Cohort Analysis Guide: Improve Customer Retention

Amrutha Varshini
January 13, 2023
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Retention

Retention Rate and Repurchase Rate are critically important metrics for any ecommerce businesses. Measuring how often customers are coming back for subsequent purchases within monthly cohorts can unlock huge growth potential for DTC brands.
Retention

Repurchase vs. Retention Rate: How to measure and why these metrics are essential for DTC brands

Amrutha Varshini
June 30, 2022
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Listicle

5 metrics to help ecommerce businesses convert more one-time purchasers to subscribers. Subscription business models thrive when you have a full understanding of how you acquire subscribers and retain them over time.
Listicle

5 Metrics to Convert More One Time Purchasers to Subscribers

Amrutha Varshini
February 22, 2023
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8 ecommerce metrics that will help you grow in 2023 and beyond. As ecommerce verticals become increasingly competitive, leaning into data and knowing you ecommerce metrics to help you business grow is more important than ever.
Listicle

8 Ecommerce Metrics to Help You Grow in 2023

Amrutha Varshini
February 17, 2023
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We share our 5 predictions for ecommerce trends and some tips on how to navigate those trends with an eye on improving customer retention.
Listicle

5 Predictions for Ecommerce Trends in 2023

Amrutha Varshini
January 26, 2023
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Everyone has a Black Friday & Cyber Monday checklist these days. Here's a shortlist of where to look for the best BFCM advice for DTC brands.
Listicle

Black Friday Checklists You Should Be Paying Attention To

Amrutha Varshini
November 9, 2022
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Learn the 5 things you can do with your ecommerce analytics in Peel to prepare for Black Friday & Cyber Monday
Listicle

5 Things You Can Do With Your Data to Prepare for Black Friday & Cyber Monday

Amrutha Varshini
September 14, 2022
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Summer is nearly upon us and the Peel team is talking about our favorite ecommerce brands that have great products for summer activities.
Listicle

Peel Picks: 5 Ecommerce Brands You Can't Miss This Summer

Amrutha Varshini
June 30, 2022
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