How-to Guide

Listicle

E-commerce Strategy

Retention

Peel Updates

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Peel updates

You can create your own Dashboards from Peel’s pre-computed data so you can consistently visit and check- on the segmented metrics that you care about most! Dashboards allow you to arrange multiple data visualizations together on one screen to give your team context to make great decisions daily.

Peel Updates

Product Update: Create Dashboards

June 30, 2022

Data analysis is time consuming and tedious, and our goal is to save you time. This is why we’ve rethought our cohort metric views from the ground up and are providing more granular cohort analysis.

Peel Updates

Product Update: Single Cohort Segmentation

June 30, 2022

Peel now allows you to segment the Repurchase Rate chart by the number of repurchases a customer makes. Want to know the Repurchase Rate for 2, 3, 4, 5, 10 repurchases of your product? Now you just need to toggle ‘Number of Repurchases’, and the chart will show you both the % rate and the number of customers who engaged in that purchasing behavior. Just like the original metrics, these new metrics are available across all of the segments found in our data.

Peel Updates

Product Update: Segment by Number of Repurchases

June 30, 2022

User interface updates - 3 new chart visualizations and an updated filtering system.

Peel Updates

Product Update: Filters & Charts

June 30, 2022

Peel has improved the reporting UI, making it much easier to query different time periods, filter Segments, and view your analysis.

Peel Updates

Product Update: UI Update for Reporting

June 30, 2022

Peel has pushed a ton of new features and metrics the past month. We now support 82 total metrics & 26 segments.

Peel Updates

Product Update: Attribution + 10 new metrics + more

June 30, 2022

E-commerce Strategy

The Explosion of Buy Now Pay Later and What it Means for Ecommerce Merchants

Amrutha Varshini

June 30, 2022

From effective referral marketing to automating your sales cycle, here are some of the most powerful ways to drive growth for your e-commerce store.

E-commerce Strategy

7 powerful eCommerce growth strategies

Amrutha Varshini

June 30, 2022

Understanding the ecommerce analytics you have at your fingertips is crucial to discovering trends and any changes in shopping behavior.

E-commerce Strategy

Ecommerce Analytics: From Data to Decisions

Amrutha Varshini

June 30, 2022

Assuming this isn’t your first holiday season, you’re sitting on a massive amount of data from years past that can help you gain an edge in November and December. We’re talking about things like customer acquisition cost (CAC), lifetime value (LTV), and average order value (AOV). We’re also thinking about the ways in which you can take any of those metrics and dive deeper with segmentation. Let’s start with three metrics that we’re keeping a close eye on.

E-commerce Strategy

How Shopify Brands Use Data to Prep for the Biggest Holiday Weekend of the Year

Amrutha Varshini

June 30, 2022

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How to guide

Peel's QuickStart Guide gets you set up with the ecommerce analytics you need to grow your D2C business.

How-to Guide

QuickStart Guide: Getting Started in Peel

Amrutha Varshini

August 30, 2023

You can get your Amazon Seller Central data in 3 main ways: the Amazon Seller Dashboard, exported data reports, and the Amazon Selling Partner API.

How-to Guide

How to Get Your Amazon Seller Central Data

Amrutha Varshini

July 3, 2023

Ecommerce analytics help DTC brands grow by unlocking who their customers are, when they make purchases, and what drives high lifetime value.

How-to Guide

Ecommerce Analytics Guide

Amrutha Varshini

January 13, 2023

Cohort analysis is a type of behavioral analytics that groups people based on common characteristics prior to analysis; this guide teaches you everything you need to leverage cohort data for your ecommerce site.

How-to Guide

Cohort Analysis Guide: Improve Customer Retention

Amrutha Varshini

January 13, 2023

Learn how to collect the right data for your Shopify store in order to boost your customer base and sales.

How-to Guide

Supercharge Your Shopify Store

Amrutha Varshini

January 18, 2023

How-to Guide

How to Calculate Business Growth Rate

Amrutha Varshini

June 30, 2022

Retention

The Recharge x Peel integration allows Peel to offer more granular subscription metrics by pulling data directly from Recharge so businesses can see the opportunities to increase revenues, grow LTV, retain customers, and reduce operating costs.

Retention

Grow your Subscriptions: Connect Recharge data to Peel

Amrutha Varshini

June 30, 2022

Lifetime value metrics evaluate how much an individual customer is worth to your business over time. Acquiring new leads is expensive — up to 25 times more costly than keeping current customers, according to Harvard Business Review. Understanding and leveraging LTV metrics will help your e-commerce store not only attract but also retain a crowd that keeps on buying.

Retention

Why LTV Metrics Are Crucial for Your Marketing Strategy and How to Measure Them

Amrutha Varshini

June 30, 2022

Retention

Repurchase vs. Retention Rate: How to measure and why these metrics are essential for DTC brands

Amrutha Varshini

June 30, 2022

5 metrics to help ecommerce businesses convert more one-time purchasers to subscribers. Subscription business models thrive when you have a full understanding of how you acquire subscribers and retain them over time.

Listicle

5 Metrics to Convert More One Time Purchasers to Subscribers

Amrutha Varshini

February 22, 2023

8 ecommerce metrics that will help you grow in 2023 and beyond. As ecommerce verticals become increasingly competitive, leaning into data and knowing you ecommerce metrics to help you business grow is more important than ever.

Listicle

8 Ecommerce Metrics to Help You Grow in 2023

Amrutha Varshini

February 17, 2023

We share our 5 predictions for ecommerce trends and some tips on how to navigate those trends with an eye on improving customer retention.

Listicle

5 Predictions for Ecommerce Trends in 2023

Amrutha Varshini

January 26, 2023

Everyone has a Black Friday & Cyber Monday checklist these days. Here's a shortlist of where to look for the best BFCM advice for DTC brands.

Listicle

Black Friday Checklists You Should Be Paying Attention To

Amrutha Varshini

November 9, 2022

Learn the 5 things you can do with your ecommerce analytics in Peel to prepare for Black Friday & Cyber Monday

Listicle

5 Things You Can Do With Your Data to Prepare for Black Friday & Cyber Monday

Amrutha Varshini

September 14, 2022

Summer is nearly upon us and the Peel team is talking about our favorite ecommerce brands that have great products for summer activities.

Listicle

Peel Picks: 5 Ecommerce Brands You Can't Miss This Summer

Amrutha Varshini

June 30, 2022

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Peel updates

E-commerce

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How to guide

Retention

Listicle

Peel today. Retain to Gain tomorrow.

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